Business Planning
The business plan is tool used by entrepreneurs to guide them through the business from a specific period of time to another. The business plan is simply like a map of the business that an entrepreneur wants to venture into, because it guides the entrepreneur on a step by step of what is expected to happen in the business.
Amazing enough, most businesses especially in the Small and Medium Sector are run through the minds of their entrepreneurs, with no formal document that guides an entrepreneur throughout the process of providing services or products to the target market.
This is why under very many occasions, Small and Medium Enterprises owners, once they encounter any problem that may prevent them from continuing managing the business, family members have always failed to continue the business. This is attributed to the fact that most businesses’ business plans are prepared and kept in the mind of the promoter.
Again, most entrepreneurs remember that their businesses need a business plan, once they need finance from an institution that requires them to have a plan for their businesses. This is when an entrepreneur runs to a consultant and asks for a certain business plan to be developed. Then the business plan is elaborated by a consultant, who does not have all necessary information about the core business, and the consultant produces a document to just serve the purpose of obtaining finance, but also a document that cannot be used to guide the entrepreneur through the growth and expansion of her or his business.
We at Indigo Int. we consider the business plan to be the most essential document involved when starting, building, managing and expanding a successful business.
Thus just like a tourist needs a guiding map to navigate through all areas of her or his interest in a city, country or region, an entrepreneur also needs a business plan as a tool to enable him to navigate through all avenues of his business. With a business plan, an entrepreneur is able to foresee risks and threats and can make measure to mitigate them. Without a business plan, an entrepreneur wakes up in deep problems unexpected, and the business starts underperforming right there, and it is hard to help such businesses because it is often hard to trace the source of the problem under such circumstances.
Thus we take business plan is the document that clearly and concisely defines the goals and objectives of a business, outlining the methods for achieving them. The business plan is also an excellent communication instrument for investors and suppliers interested in understanding the operations and goals of the business.
Many businesses fail due to the lack of planning and preparation. To help plan for a successful business venture, this is why Indigo Int. uses a participative approach, where the entrepreneur is facilitated to develop his own business plan and she or he feels the ownership of the developed business plan for her or his own business.

For more information about our business planning model, please contact Indigo Int. Head Offices.

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